Start a Business Supportive of Motherhood
Just launched: The new FIT4MOM Lite Franchise—designed for solo instructors and small-town leaders ready to lead on their terms.
FIT4MOM now offers two impactful ways to build a business rooted in wellness, connection, and community.
Whether you’re ready to grow a full-scale operation or start with a single class, we’ll help you choose the path that fits your life, with all the support you need to succeed.
Not quite ready to chat? Grab the Lite Franchise Guide and learn more at your own pace.
Why FIT4MOM?
FIT4MOM is more than fitness. We’re a movement that empowers moms physically, mentally, and emotionally through every stage of motherhood. As a franchise owner, you’ll lead wellness experiences that transform lives—starting with your own.

Trusted brand with 20+ years of legacy

Backed by experts in fitness, wellness, and motherhood

Scalable, flexible business models

Built-in training, marketing, and community support

A career rooted in purpose and impact
A Nationally Recognized Brand
FIT4MOM has earned national recognition and industry accolades, making it a trusted brand moms can grow with confidence.

Top Low-Cost Franchise: 2025

Working Mother 100 Best Companies: 2024

Fastest Growing Franchise

Top Franchises for Diversity, Equity, & Inclusion: 2024


Make an Impact in Your Community
Whether you're teaching a class in the park or leading a team of instructors across your city, every step you take with FIT4MOM helps moms find strength, support, and community.
"Owning a FIT4MOM franchise has been a dream come true. I love what FIT4MOM did for me when I was a new mom and I'm so grateful to have the opportunity to make a difference for the mamas in my community. I believe wholeheartedly that we are changing the quality of the lives of the mamas and the families who are in our village and the local community. This has been the challenge and purpose I needed, now that my girls are in elementary school!"
— Rachel Kitt, Owner of FIT4MOM Silicon Valley Central

Not Sure Which Model Is Right for You?
We’ll help you find your best path. Join an upcoming info session or book a 1:1 call with our Franchise Development Team to explore which FIT4MOM model aligns with your goals.
Next info session: Thursday, May 22nd at 11 am PT / 2 pm ET.
Or, schedule a discovery call with our team!
Territories Available Nationwide
We have open franchise territories across the U.S., as well as existing franchises available for resale. Whether you're starting from scratch or stepping into a ready-to-run business, we're here to support you every step of the way.
Ready to Lead Your Own Movement?
You deserve a business that supports your life and empowers your community. Whether you choose our Full or Lite Franchise, you’re joining a movement that matters.